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	<title>Software Industry Insights &#187; GoogleBuzz</title>
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	<description>Insights into how technology and the outsourcing of R&#38;D are changing the software industry</description>
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		<title>10 Things That Caught My Eye: Week of 2/29/10</title>
		<link>http://www.softwareindustryinsights.com/2010/03/10-things-that-caught-my-eye-week-of-22910/</link>
		<comments>http://www.softwareindustryinsights.com/2010/03/10-things-that-caught-my-eye-week-of-22910/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 21:47:58 +0000</pubDate>
		<dc:creator>Glenn Gruber</dc:creator>
				<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Travel Technology]]></category>
		<category><![CDATA[Enterprise 2.0]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[GoogleBuzz]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Microsoft Azure]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Oracle]]></category>
		<category><![CDATA[OTA]]></category>
		<category><![CDATA[Priceline]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[Windows Phone 7]]></category>

		<guid isPermaLink="false">http://www.softwareindustryinsights.com/?p=186</guid>
		<description><![CDATA[
			
				
			
		
Let&#8217;s see what came up:

Forrester analyst John Rymer&#8217;s take on Oracle&#8217;s Cloud strategy. And for a bonus, a slightly different interpretation by fellow Forrester analyst Stefan Reid.
Dion Hinchcliffe, ZDnet: The Facebook imperative for enterprise software.  Hinchliffe is great. Longish articles at times, but good insight. Riffing off Benioff’s recent proclamation that enterprise software should look ]]></description>
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<p>Let&#8217;s see what came up:<a href="http://www.softwareindustryinsights.com/wp-content/uploads/2010/02/Blue-Eye-Hadock.jpg"><img class="alignright size-full wp-image-158" title="Blue Eye" src="http://www.softwareindustryinsights.com/wp-content/uploads/2010/02/Blue-Eye-Hadock.jpg" alt="" width="75" height="75" /></a></p>
<ol></p>
<li>Forrester analyst <a href="2.	http://blogs.forrester.com/appdev/2010/03/oracle-has-a-cloud-strategy-after-all.html" target="_blank">John Rymer&#8217;s take on Oracle&#8217;s Cloud strategy</a>. And for a bonus, <a href="http://blogs.forrester.com/vendor_strategy/2010/02/oracles-sudden-jump-into-the-cloud.html" target="_blank">a slightly different interpretation</a> by fellow Forrester analyst Stefan Reid.</li>
<li>Dion Hinchcliffe, ZDnet: <a href="http://blogs.zdnet.com/Hinchcliffe/?p=1293" target="_blank">The Facebook imperative for enterprise software</a>.  Hinchliffe is great. Longish articles at times, but good insight. Riffing off Benioff’s recent proclamation that enterprise software should look like Facebook (not sure I want my enterprise software UI changing every 3 months), he asks important questions like “Should Enterprises be Social” and has a Top 5 list of why IT should be social (I certainly won’t limit to IT).  But I think that social is critical for organizations, particularly global organizations, who want to innovate.  R&amp;D has gone global and the best way to harness that is to make sure those teams are social with each other, collaborating and sharing.</li>
<li>David Linthicum: <a href="http://www.infoworld.com/d/cloud-computing/cloud-provider-roulette-will-yours-still-be-around-056" target="_blank">Cloud Provider Roulette</a>.  Bottom line: If you are evaluating cloud computing technology today, you have to consider that your choice could be bought up this year or next. That means you need to make sure your legal agreements are rock-solid and spell out what happens if your provider is acquired</li>
<li><a href="http://www.4hoteliers.com/4hots_nshw.php?mwi=7037" target="_blank">Wyndham Hacked for Third Time</a>. Not good. Wyndham please talk to me about security testing.  Related article noting that recent research shows that <a href="http://www.darkreading.com/database_security/security/attacks/showArticle.jhtml?articleID=222601178" target="_blank">the hospitality industry is hit hardest by hackers</a>, with the natural focus on payment card information.</li>
<li>Tnooz: <a href="http://www.tnooz.com/2010/03/03/news/will-priceline-come-back-to-the-field/" target="_blank">Will Priceline come back to the field</a>?  The concentration of revenue in the OTA (online travel agency) business is pretty staggering.  It&#8217;s the Pareto Principle on steroids.</li>
<li>Tnooz: <a href="http://www.tnooz.com/2010/03/02/news/tripit-maps-employee-travel-with-tripit-groups/" target="_blank">TripIt maps employee travel with TripIt groups</a>.  Pretty cool way to keep tabs on the organization. Would be very helpful in case of a crisis and there was a need to know/get in contact with employees at a moments notice.</li>
<li>Daring Fireball: <a href="http://daringfireball.net/2010/03/thoughts_regarding_windows_phone_7" target="_blank">Thoughts on Windows Phone 7</a> by John Gruber (not related, but I&#8217;d be somewhat glad if people confused him with me. Would certainly help me get gigs on the speaking circuit)</li>
<li>Keeping in the iPad theme this <a href="http://techcrunch.com/2010/03/02/the-complaint-apples-patent-lawsuit-against-htc-is-all-about-android/" target="_blank">TechCrunch article on Apple’s HTC patent Lawsuit</a> indicates that the real focus of Apple&#8217;s ire is (spoiler alert) Google&#8217;s Android OS (ok, not really a spoiler).</li>
<li><a href="http://techcrunch.com/2010/02/28/why-google-pushed-buzz/" target="_blank">Three theories</a> why Google pushed Buzz out the door.  What&#8217;s more interesting to me is that it seems that the Buzz experience is vastly different on an Android device, with all it&#8217;s location-based goodness, than on a web client. Is this really targeted more at Foursquare than Twitter?</li>
<li>And last but not least: Ballmer&#8217;s really <a href="http://techcrunch.com/2010/03/04/steve-ballmer-microsoft-cloud/?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+Techcrunch+%28TechCrunch%29">committing Microsoft to the Cloud</a>. Yet somehow I still don’t quite believe it.</li>
</ol>
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		<title>Google Buzz-Kill</title>
		<link>http://www.softwareindustryinsights.com/2010/02/google-buzz-kill/</link>
		<comments>http://www.softwareindustryinsights.com/2010/02/google-buzz-kill/#comments</comments>
		<pubDate>Thu, 11 Feb 2010 00:24:58 +0000</pubDate>
		<dc:creator>Glenn Gruber</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[GoogleBuzz]]></category>
		<category><![CDATA[GoogleWave]]></category>

		<guid isPermaLink="false">http://www.softwareindustryinsights.com/?p=144</guid>
		<description><![CDATA[
			
				
			
		
OK, maybe I&#8217;m overreacting&#8230;I mean it&#8217;s been a whole 10 minutes since I&#8217;ve been using Google Buzz&#8230;but the early results do not portend well in my opinion.  But even though I&#8217;m only following a handful of people the information is coming in torrents.  It&#8217;s funny, with the Google Wave beta, I never saw that much ]]></description>
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<p>OK, maybe I&#8217;m overreacting&#8230;I mean it&#8217;s been a whole 10 minutes since I&#8217;ve been using Google Buzz&#8230;but the early results do not portend well in my opinion.  But even though I&#8217;m only following a handful of people the information is coming in torrents.  <img class="alignright size-thumbnail wp-image-145" title="tidal_wave_800x480" src="http://www.softwareindustryinsights.com/wp-content/uploads/2010/02/tidal_wave_800x480-150x150.jpg" alt="tidal_wave_800x480" width="150" height="150" />It&#8217;s funny, with the Google Wave beta, I never saw that much activity as I wasn&#8217;t using it for any collaborative projects, but Buzz, which seems to incorporate some Wave-style features, has created a tsunami of information in short order.</p>
<p>At least with Twitter, I can segment the inflow with searches, hashtags and lists.   I don&#8217;t see those kinds of controls/filters straight off the bat with Buzz.  And with Twitter, you can let the tweets wash over you, jump out for a while and no big deal.  But now all this stuff is piling up in my Inbox and I can&#8217;t find the off switch. Oy.</p>
<p>Perhaps I will get used to it or perhaps I just need less prolific friends.  But I&#8217;m afraid to add more folks to mix for now.</p>
<p>Has Buzz been activated for you? What are your reactions?</p>
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